SÒLAS REJUVENATION + WELLNESS

Sòlas Rejuvenation + Wellness, formerly known as Remedi Med Spa, is a wellness clinic with locations in Poway CA and Coronado CA. Dedicated to providing advanced rejuvenation techniques and robust wellness programs, Sòlas offers a range of services including Dermal Fillers, Injectables, IV Therapy, Cellulite Reductions, and Acne Treatments. Their mission is to empower individuals to live their best lives through comprehensive wellness solutions.

Sòlas Rejuvenation + Wellness aimed to establish a brand identity that would convey a natural, relaxing, and holistic atmosphere while maintaining a professional and welcoming appeal. The challenge was to stand out in a competitive market by creating a brand that exuded trust, quality, and neighborhood inclusivity, with a focus on attracting women aged 40-50 with a medium family income.

The brand concept centered around combining clean vector outlines with high-quality imagery, incorporating a lot of people images to evoke a sense of freedom and happiness. Heavy usage of leaf outlines as a brand element symbolized nature and rejuvenation. A green and lavender color scheme was chosen to convey a sense of calmness and serenity.

A clean and professional look and feel were achieved through the use of modern design elements and a minimalist approach. Adobe Illustrator, Adobe InDesign, and Adobe Photoshop were utilized to create cohesive branding materials that reflected the clinic’s ethos.

A wide range of collateral materials, including flyers, brochures, sale sheets, coupons, magazine ads, price lists, invitations, posters, flags, signs, magnets, stickers, letterheads, and door hangers, were designed to ensure consistency across all brand touchpoints. Each piece was meticulously crafted to communicate the clinic’s offerings and brand values effectively.

The website design focused on providing a seamless user experience, with intuitive navigation and clear messaging. WordPress with the Salient theme was used to create visually appealing and responsive web pages that showcased the clinic’s services and expertise.

The newly established Sòlas Rejuvenation + Wellness brand received positive feedback from clients and staff alike, with its natural and relaxing aesthetic resonating well with the target audience. The cohesive branding materials, including flyers, brochures, and website pages, effectively communicated the clinic’s offerings and values, contributing to a unified brand experience. The use of high-quality imagery and modern design elements enhanced the clinic’s perceived value and credibility, attracting clients seeking trusted wellness solutions.

Through a strategic blend of clean design, high-quality imagery, and a focus on holistic wellness, Sòlas Rejuvenation + Wellness successfully established a brand identity that reflects its commitment to empowering individuals to live their best lives. The cohesive visual identity and comprehensive branding materials have positioned Sòlas as a trusted and welcoming destination for rejuvenation and wellness services in the Poway CA and Coronado CA communities.